A lot depends on your team and how quickly you can get approvals on scripts, locations, interviewees, etc.

Generally, once we have an approved script a good rule of thumb is to allow four to six weeks for live action videos and eight weeks or more for fully animated videos.

Motion graphics can be as simple as text appearing on-screen or as complicated as a 3D rendering of a chemical reaction.

Almost all videos have some amount of text that fades up, flies in or forms a list of some sort. While this qualifies as “motion graphics” we consider it part of a standard video edit and it won’t increase the cost.

What will increase the cost are things like:

• elements that must be designed and illustrated, such as characters, icons, environments, etc
• smooth real-world movement vs. simple small movements
• video length
• heavy use of sound effects
• voice actors
• 3D vs. 2D

• Non-professional actors can often cause shoots to run way into overtime because of how long it takes them to get comfortable in front of the camera and with the script.
• Consider the effect on the video if one of the employee actors leaves the company.
• Employee actors will need to be available for the full day of the shoot, and may cause an extra shoot day if their regular work pulls them away.

Usually that’s true. We have lots of experience keeping our crews small and out of the way of your operations. If you have a noisy or active environment or security restrictions on what can be filmed, sometimes that can cause us to need extra equipment or crew to be efficient.

Check with the building manager about requirements for video shoots.

• Major changes in direction that affect the script or storyboard. Be sure to get approval from stakeholders on your creative brief before writing and design begin
• Requested changes to dialog or interview content that require a new shoot
• Changes to location after the initial scouting
• Your legal department didn’t see the script before the video was shot and edited
• Requested changes to the production schedule that result in overtime and weekend work
• Executives not being available for approvals or shoots (always book them well in advance)