9 SEO Tactics to Supercharge your B2B Videos with YouTube
You’ve commissioned an awesome video – it’s on your website, posted to LinkedIn, on the video wall in the reception area and part of your tradeshow overheads. In the B2B space, that’s all you need, right?
Cara M Barineau
Text in Videos: The Unsung Hero in B2B Marketing
Let’s consider one of our favorite tools for B2B videos: – text.
Cara M Barineau
Choosing the Right Video Agency
Choosing the right video agency boils down to three questions and we outline how we would approach the search for the right agency.
Cara M Barineau
Four Reasons Humor Delivers Big for B2B Marketing Videos
Recent research shows the power of humor for making connections with viewers. Here are four reasons to actively include humor as part of your marketing strategy.
Cara M Barineau
The Power of an Evergreen Concept
Six years ago, we pitched a campaign concept to SAP that used “then vs. now” to show how much better work life would be with SAP solutions in place.
Cara M Barineau
How a Video Agency Partnership Helped One Company Evolve to Become Two
Our advice? When you find a video agency that delivers great results while still being easy and fun to work with – stick with them – even if it’s not the kind of video they’ve produced for you before.
Cara M Barineau
Why a Video Agency of Record Made Sense for the Georgia Dept. of Economic Dev.
Helping Tell the World: Georgia is the #1 State for Business
Cara M Barineau
3 Ways a Video Agency of Record Saves You Time, Money and Headaches
Produce better videos faster with a partner who knows you, your business and budgets.
Cara M Barineau
From Marketing Budgets to Video Assets
As everyone knows, the magic word on a video shoot is “action”