Native vs Embedded Videos: Which Is Best?

How effective is video as part of a marketing campaign?  Well, a recent survey found that over half of all …

Maximizing Holiday Sales With Video Marketing

Is your company prepared for the 2019 holiday shopping season? With retail sales in the United States expected to exceed …

4 Video Marketing Tips to Convert Browsers Into Shoppers

Online video is an essential selling tool for countless companies. According to Google, four in five consumers have purchased a …

Brand Videos Portfolio

How Average Viewing Time Affects the Performance of Your Videos

When using videos to promote your company and its products or services, you should pay close attention to average viewing …

Brand Videos Portfolio

Are Explainer Videos Effective? These Statistics Say ‘Yes’

When planning a video marketing strategy for your company, you might be wondering whether to use explainer videos. A type …

Brand Videos Portfolio

What Are Bumper Video Ads?

When exploring some of the different video ad formats supported by YouTube — available through the Google Ads platform — …

Brand Videos Portfolio

The Surprising Ways Shoppers Use Video in Store

The widespread adoption of mobile broadband has revolutionized the way shoppers find and purchase products from local businesses. Using their …

Brand Videos Portfolio

Facebook Provides Insight Into Video Ad Formats

With its massive base of 2.07 billion plus monthly users, Facebook is the perfect platform on which to promote your …

Brand Videos Portfolio

Are Your Videos Mobile Friendly?

When producing videos for your business’s marketing and brand-building strategy, you should consider mobile compatibility. Just because a video loads …

Brand Videos Portfolio

How to Promote Your YouTube Videos

YouTube is a powerful video marketing tool that can help your business attract more customers. According to TechCrunch, more than …

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