The 6 Elements of Video Brand Guidelines

With video being created across your enterprise, it’s more important than ever to keep it all brand-aligned. After more than…

Light-bulbs and innovation

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3 Ways Video Boosts Compliance

From vaccine info to safety and data security — video transforms risk management communications into compelling content.

4 Trends We See for Video Marketing in 2021

With 2020 fading in the rearview, we’re already putting the finishing touches on the first 2021 projects and see clear …

Elevating the Atlanta Symphony Brand

Elevating the Atlanta Symphony Brand

An Animated Logo That Hits All The Right Notes One of my favorite projects last year was for the Atlanta …

2020 Leftover-Budget Stocking Stuffers

2020 Leftover-Budget Stocking Stuffers

Small but powerful video projects bring joy to your 2021 marketing. It’s been a very joyous time at our house …

4 Ways Smart Companies Using Video to Fill in for Live Events in 2021

4 Ways Smart Companies Using Video to Fill in for Live Events in 2021

Looking ahead to 2021 it’s pretty clear in-person events won’t be returning anytime soon – at least not until the …

Brand Videos Portfolio

Benchmarking to Breakthrough

Breakthrough video begins with a great concept. Where do great concepts come from?  Read on… The #1, most-frequently asked question …

Measuring the Offline Impact of Video Marketing

Like other digital advertising methods, video marketing offers a variety of performance metrics. Video campaigns in Google Ads, for example, …

Twitter Releases New Statistics on Video Marketing

As you probably know, YouTube isn’t the only channel for publishing and sharing your company’s videos.  You’re probably already using …

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